The Upelepele wase-Italy ungaphenduli ngaso sonke isikhathi kuzidingo zokuthengisa zesimanjemanje, ezidinga ikhwalithi engaguquki kanye nezici zobuhle ezisezingeni eliphezulu. Ikhunjulwe izolo ngesikhathi siphila sinikezelwe le mifino, Giuliano Canella , onesibopho sokuthenga okusha kwe Ali Market (okufanekiselwe ngezansi).
Kodwa nge-varietal innovation ngakolunye uhlangothi nokuzibophezela okuvuselelwe ekukhiqizeni ngakolunye, umjaho wabaqhudelana nabo usuqalile ezweni lethu, ESpain naseNetherlands endaweni yokuqala. Umgwaqo usemude, kodwa kunethemba phakathi kwe-supply chain, njengoba kuvele ekungeneleleni kwabaphathi benkampani yezimbewu. I-Vilmorinfuthi Rodoc of Scafati (Salerno), inkampani eyenza kokubili ukukhiqizwa nokuthengisa imifino, kuhlanganise nopelepele.
Umsabalalisi, u-Canella ukhumbula, ucabanga ” ikhwalithi yangempela, ephathekayo ebonwa umthengi . Uma kuziwa emifino, esinye sezici eziyinhloko yingxenye yobuhle: akukhona ukuthi asicabangi uhlangothi lokunambitheka, ngempela uma kungenzeka siyakufuna, kodwa ubuhle bomkhiqizo yisibonakaliso sokuqala esifinyelela kumthengi. Upelepele uyaboleka ekuhlelweni kombukiso ukuze ubonakale ngobuningi, ukuze nika imibala ezintweni zokubala; sithanda, emifino, ukuzama ukunikeza umthengi umbono obonakalayo lapho engena esitolo sethu. Ukuzama ukunikeza ikhwalithi unyaka wonke ngamazinga angaphezu kwesilinganiso, sithuthela ezindaweni ezihlukahlukene zokukhiqiza.
Isigaba sikapelepele singesathi leso lapho umkhiqizo wamaNtaliyane ungekho khona kancane - kudwetshelwe iCanella - ngoba sikholelwa ukuthi ohlangothini lobuhle upelepele wangaphandle, iSpanishi nesiDashi, uphakeme kunowaseNtaliyane ezinyangeni eziyishumi nambili: umbala ogqamile, usayizi othakazelisayo, isiqinisekiso sokuhlala isikhathi eside endaweni okuthengiswa kuyo kanye nasekhaya lomthengi … Lezi zonke izici ezinhle ezisiholela kulokhu kukhetha. Bese kuthi ehlobo sithenge umkhiqizo wase-Italy, kodwa siwuphatha ngendlela ehlukile:
Gerardo Russo , umphathi wezokuthengisa we-Rodoc (esithombeni esingezansi), uphawule ekuqaleni komkhankaso wezohwebo wokukhiqizwa kwe-Campania: "Kuqale kahle kakhulu, sekwephuzile kancane entwasahlobo ebandayo, kodwa njengoba amanani elungile futhi sinezilindelo ezinhle kakhulu. “.
Futhi uma sikhuluma ngokuphishekela ikhwalithi, ukukhetha kwezinhlobonhlobo kubaluleke kakhulu. I-Rodoc isebenza nayo I-Vilmorin's Volturnio F1 okuyinto, njengoba uRusso ephinda esho, "inikeza isithelo esihle, esilinganayo futhi ngekhwalithi singenza umehluko. Esikhathini sasehlobo sizihlomise ngezinhlobo ezifanele kanye namasu amasha okukhiqiza: uma kuqhathaniswa nesikhathi esidlule senze intuthuko enkulu. Futhi uma imikhiqizo yangaphandle ingase ibe phezulu ngokwemibandela ye-aesthetics, ngokombono we-Culinary asinakho umona. Sisendleleni efanele yokufinyelela emazingeni aseSpain naseHolland futhi izinkampani zembewu zihamba nathi kule ndlela “.
“Ukuqhubeka nokufana kungamaphuzu abalulekile emakethe kapelepele wase-Italy - kugqanyisiwe Aldo Gargiulo, Umphathi wezokuthuthukiswa kwe-Italy ka-Vilmorin (okufanekiselwe ngenhla) - Ngeshwa sizithola sisebenza ezindaweni ezahlukene, ngemijikelezo ehlukene kanye ne-panorama yezinhlobonhlobo ezibanzi: inikeza umkhiqizo ohlale ufana nombala, umumo, ukunambitheka kanye nokuphila kweshalofu kunzima.
Kodwa senza konke esingakwenza ukuze siqinisekise le mingcele ngokuqhubekayo, izakhi zofuzo zinganikeza impendulo efanelekile, sitshala imali eningi ocwaningweni ezindaweni ezihlukahlukene zokukhiqiza futhi sinokuhlola kwezinhlobonhlobo zobuhle. Umgomo wethu uwukuthuthukisa izithelo ezifanele ukuthengiswa eziteshini zesimanje, ezinokumelana nezakhi zofuzo, ezingasiza ukuhlukaniswa kwemakethe. Ikusasa likapelepele ngokuqinisekile liqhakazile - kuphetha u-Gargiulo - sisebenzela ukuletha izinhlobo ezintsha emakethe yase-Italy ezingasabela kangcono ezidingweni ze-supply chain ".
Phakathi kwezithelo zomsebenzi ka-Vilmorin engxenyeni kapelepele kukhona iVolturnio F1, ebomvu ubude obuyisigamu. Ekusakazweni bukhoma izolo Giuseppe Izzo (I-Southern Italy Vilmorin commercial technician) yayixhunywe yi-greenhouse eSpanise, esifundazweni saseCaserta, kanye nomkhiqizi uVincenzo Izzo. Uchwepheshe wenkampani yembewu wabonisa “izitshalo ezilinganiselayo kakhulu, ezinamandla amaphakathi nesembozo samaqabunga esivumela ukudlula kwemisebe yelanga kanjalo nokuvuthwa okulinganiselayo. Izithelo zivame ukukhula ngaphandle kwesitshalo ngekhwalithi ephawulekayo ngempela. , okuvumela iphrezentheshini esezingeni eliphezulu engaphakathi kwebhokisi, enokugqama okuhle kakhulu kombala nokucwebezela “.
Umnikazi wepulazi, Vincenzo Izzo, utshele isipiliyoni sakhe ngeVolturnio F1. “Ngupelepele onikeza imiphumela, minyaka yonke sitshala imali ethe xaxa. Isithelo siyanelisa futhi ngesisindo esiqondile esiphezulu se-pulp kanye nombala ogqamile okwenza ihluke ”.
Futhi kuzo zonke lezi zici, njengoba Vito Altieri (umgqugquzeli womkhiqizo wendawo e-Southern Italy Vilmorin) uveze, “I-Volturnio F1 ihlangabezana ngokugcwele nezidingo zemakethe. Inikeza ukuqhubeka kwekhwalithi kusukela ekusikelweni kokuqala kuze kube sekupheleni: isiqinisekiso sabakhiqizi nabahwebi”.